Google shopping
With an image and price right at the top of the search results. For online stores that want to sell, not just be found.
Your products
in view.
Whoever searches for a product,
wants to see it first.
In a product search, the images come up first: photo, price, store. That is immediately the first thing someone clicks on, even before viewing the regular results.
The work is not in the ad itself, but in the product data behind it. Titles, descriptions, brand, article number, and availability must be correct, otherwise your product simply won't be displayed.
What you get.
- A product file that gets approved and stays approved.
- Product titles that are structured like people search, with brand and type.
- Correct prices, stock, and delivery times, automatically updated.
- Campaigns per product group or per margin, not one big heap.
- Tracking what sells and what just consumes budget.
- Advice on product photos, as they determine whether there will be clicks.
So it proceeds.
What customers usually ask first questions.
Yes. Shopping shows products with a price and an ordering option. If you don't sell online, regular search ads are the better choice.
Most often due to missing information, a price that does not match the webshop, or an image that does not comply with the rules. That is solvable, but it requires follow-up.
Yes, and sometimes even better. With a few products, you can ship per item, which is no longer feasible with thousands of items.
Very important. Your photo is next to that of your competitor, on the same screen and in the same size. That is often the only difference someone clicks on.
This belongs
to it.
Google Search
Search engine optimization.
Google Ads
Search ads that only appear to those who are effectively searching for what you sell.
AI Search
More and more people are asking their questions to an AI assistant and receiving one answer instead of ten links.
Insights
Optimizer Insights is an analysis of your website based on real visitor numbers and click behavior.
