AI Search
More and more people are asking AI assistants their questions and getting one answer instead of ten links. We make sure your business is that answer.
The answer
is.
Ten blue links
become one paragraph.
Those who searched in the past received a list and chose for themselves. Today, if you ask a question to an AI assistant, you get one written answer with two or three sources. If you are not mentioned there, you do not exist for that seeker.
This is new territory and no one has ten years of experience in it. However, what works is clear: clear language, a coherent structure, literal questions with short answers, and information that is confirmed elsewhere.
What you get.
- A test of what the assistants today say about your company and your industry.
- Pages built around real questions, with short and complete answers.
- Structured data in the code, so machines correctly understand your offering.
- Consistent business data about your site, your profiles, and mentions elsewhere.
- Content that shows you know what you're talking about, because that is what gets quoted.
- Follow-up on whether you are mentioned and for what.
So it goes.
What customers usually ask first questions.
It overlaps strongly, but it is not the same. SEO aims for a click, AI Search aims for a mention in an answer. Those who score well on Google have an advantage, but it is not a guarantee.
Two names for the same field. GEO stands for generative engine optimization, AEO stands for answer engine optimization. Both are about being visible in answers instead of in search results.
Both, but fewer clicks than before. Being mentioned as the party that provides the answer is already valuable in itself. Those who compare often come back to look afterwards.
It's new, so there is no fixed recipe yet. That's precisely why it's a good time: there are still few companies in most sectors, so it takes less effort today than in two years.
This belongs
to it as well.
Google Search
Search engine optimization.
Google Ads
Search ads that only appear to those who are effectively searching for what you sell.
Google Shopping
With photo and price at the top of the search results.
Insights
Optimizer Insights is an analysis of your website based on real visitor figures and click behavior.
